While we here at Group360 try to comb through as many articles as possible to only present you with the cremé de la cremé of what’s going on in the wide world of beverages, this week we were overwhelmed with the number of Coca-Cola articles we found and couldn’t decide which was the most relevant. So we have compiled a list of the most relevant articles we have found over the past month for your reading and creative pleasure.
Coke Lifts Spirits of Peruvians by Forcing Them to Smile: http://adage.com/article/creativity-pick-of-the-day/coke-lifts-spirits-peruvians-forcing-smile/240936/ [Video]
Coca-Cola Making Bottles Entirely Out of Ice Just in Time for Summer: http://www.adweek.com/adfreak/coca-cola-making-bottles-entirely-out-ice-just-time-summer-150048 [Video]
Coca-Cola Can Splits In Half For Easy Sharing: http://www.psfk.com/2013/05/coca-cola-split-can.html [Video]
Coca-Cola Can Smiles Back At Drinkers: http://www.psfk.com/2013/06/smiling-coke-can.html [Video]
Coca-Cola: Could the soda maker possibly ‘Open happiness’ between India and Pakistan?: http://www.adweek.com/news/advertising-branding/ad-day-coca-cola-149676 [Video]